Dean Cameron: Serial Entrepreneur, Art Collector, Producer of “Where’s Art?” TV Series Interviewing Artists

 

Dean Cameron

Dean Cameron

Dean Cameron is busy creating new and innovative features for his online gallery Flootie.com. Although he humorously refers to himself as a “Serial Entrepreneur in need of a 12 step program,” he also says that Flootie is his focus and at the top of his list of priorities. “We are all about “Concentric Marketing,” says Cameron of his online gallery– “Currently our programmer is developing a single point registration system to be rolled out very soon. Next is an “auto share” feature that allows artists to post a new work on Flootie and have it share to all their social media accounts at the same time. Saving them time to create more artwork.”

Although he’s not ready to divulge other innovations that he has in the works just yet, Cameron reveals something of the process, “I have assembled a focus group of artists so that I can have their perspective on some of our plans. Let’s just say it this way….I abhor the term “Starving Artist.” To me it says the same thing as “I am a terrible cook so please come to my restaurant.” You will hear people say that oil is the #1 world commodity and coffee is #2….I dispute that notion. I feel that artworks are the worlds #1 sold product. From Huts to Mansions and every business in between displays artwork. It is truly a matter of putting the right artwork in front of the right customers. I don’t intend to make it sound easy, as it is certainly not. But if we can support the artists by helping them build their “brand” and offering a vehicle that arms them with tools they have been lacking previously, then maybe we can make a difference.”
Memorial to Empty Hearts, Paula Rosa

Memorial to Empty Hearts, by Paula Rosa, featured on Flootie.com and Magicraftsman Studio

You’ll find the Magicraftsman Studio gallery featured prominently on the Flootie homepage. The gallery is in the Pacific Northwest area of the USA, in Spokane, Washington, and was founded by artist Roch Fautch. Working in conjunction with Dean Cameron and Flootie, this gallery space is made available commission free to imaginative and thought-provoking artists–both local and international.

Roch Fautch and Magicraftsman Studios also sculpted a set design for Dean Cameron’s new art TV production studio. Ever busy, Cameron describes the development of his Unit 219 TV studio space–“We built a new office for our producer and myself to better support the post production work we do in video. On top of that we have built a state of the art TV production studio with chromakey green wall and LED lighting, pro sound and our “soon to be unveiled” sculptured set design from our artist friend Roch Fautch and Magicraftsman Studio.”

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Cameron works closely with artists in a variety of ways, and uses TV interviews with artists to promote their work. Cameron produces his Flootie TV series in his new Unit 219 space. “The Studio resides in a building I own and we are calling it “Unit 219 Studios”. It is a large Commercial “Condo facility.”

Flootie TV Studio office

Flootie TV Studio office

The art on the Flootie TV office walls (in the photo above) are pieces in Dean Cameron and wife Pam’s private art collection. “My background is as a “collector” and supporter of the arts and artists and I served for several years on numerous boards in our region. The Spokane Valley Arts Council has done great things in bringing original art to collectors in our region. My wife and I own approximately 200 original paintings and many are from regional artists and many of those are Flootie artists as well.  I have primarily been a professional and/or business owner most of my adult life in various industries. My skill set is in Relationship development (Sales and Marketing) and I have worked with numerous Fortune 500 companies as a supplier to them. I have always had a great love for the arts (no skill whatsoever to make art) just a profound respect for the artists and their works. I see so much in the way art is presented to the public that has not changed much in eons of time. We live in a changing world and I think we have some idea’s that can make a difference (many are still in development and are what I like to call “game changers”).”

Cameron says, “TV and Radio production was a potential career choice of mine waaaay back in High School. It is a whole different world today in the digital realm. Our Producer Jani Behrs has a 30 year background with the BBC. I like to write our shows and interject our “Benny Hill” type comedy in our shows so we may appeal to a much broader audience and capture their attention for our artists interviews. We strive to make Flootie TV unique, entertaining and most of all fun! And we do have fun…”

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“Jani produced our first video for Flootie and all the “Flootie University” video’s that were designed to explain the features and benefits of Flootie to our users. We were invited to create a TV show by our local station CMTV and had an open book as to content and style. Jani and I seem to click on how we build these shows. I would also be remiss if I did not mention our character “Art Formee”. The name came to me as a way to reference artists and buyers in the same breath. He has come to life in our TV Shows (of which I am the straight man to his comedic insults). He is played by our good friend and AWESOME musician Charles Swanson.”

Jani and Dean share the role of Director. “We have 3 studio camera’s, LED lights and remote microphones. There is more equipment at our disposal if needed. Jani runs one camera and my son John Cameron runs another (he studied video production in school as well). The Flootie TV production team is rounded out by our Super Ninja Internet Programmer Adam Townsend. Usually much of the show is shot before hand with our vignette’s. We bring in two artists and it is Jani, John and me (and the artists of course). Then post production happens and they are all “knitted” together into a 30 minute show.”

 “We will be continuing with interviewing our artists who are regional enough to make it to our studio as well as present opportunities for our artists outside the region to submit video of themselves, their stories etc…for our “Where’s Art”? segment. Currently Flootie TV is seen on 11 public access stations in 8 states and growing.”
Here is an example segment of “Where’s Art?”  https://youtu.be/rP6BxfPGvFo WHERE’S ART Marcella Rose Segment on Flootie TV and a couple of short and fun videos…

FLOOTIE TV – 1-800-bad-dali  If all the wretched drug manufacturers can do it, so can Flootie TV!

“We are going “off studio” for our next show. It will be a special episode that centers around our “Artists Forever” Grant Program. We will shoot from a local Gallery and tie into the three video’s we have already completed where we give grants to elementary school arts programs to support the purchase of art supplies.”

Where does Dean Cameron get funding for his Flootie projects? “Subscriber artists pay a small monthly fee for the use of the marketing tools on Flootie. We also ran a “pARTy on” T-Shirt campaign to help us raise funds. The rest is financed by me and my wife,” he says rather humbly.
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Cameron and Flootie support and work to promote other art galleries as well. “We enjoyed a cooperative event this past summer called “The Summer of Flootie” where our friends at Pacific Flyway Gallery (now called Spokane Gallery) displayed Flootie Artists works for the months of June, July, August and it culminated into an outdoor BBQ and art show event. We plan to do more co-op events with others as well.”

Cameron relates that his”Master GOAL” was established long ago, saying, ” I learned a long time ago that business plans need to be flexible as they change based upon opportunity. Much of what we laid out on the original website has changed. It does come to me somewhat naturally (Serial Entrepreneur in need of a 12 step program again..lol). Sometimes I need the art to distract me from pursuing other idea’s…SQUIRREL!!”

To relax and unwind Dean Camera fly fishes–and sent this photo to prove that he does take some time off.

“This is me Fly fishing near our cabin on the Kettle River in NE Washington State,” says Dean.
Dean Cameron fly fishing

Dean Cameron fly fishing

Flootie Exhibitions and Artist Events at the Pacific Flyway Gallery

Princess Tower, James Christianson

Princess Tower, James Christianson at Pacific Flyway Gallery

Founder and CEO of Flootie online gallery, Dean Cameron works closely with Spokane’s newly expanded Pacific Flyway Gallery to showcase approximately 15 Flootie artists in the 3200 square foot exhibition space for three months of “Summer of Flootie” exhibitions. Flootie and Pacific Flyway Gallery host a series of promotional events, such as Artist Demonstrations, Artist Discussions, Meet The Artist events, lunches, barbecues, and an Art Market in the parking lot of the gallery. Flootie also invites gallery visitors to be in the studio audience during the filming of Flootie TV  artist interviews. Dean Cameron, the Flootie artists and the people at Pacific Flyway Gallery are looking forward to their next fun event on August 27th, from 5:00 to 7:00 pm. As Dean Cameron says, “we keep creating new and innovative ways for you to sell your amazing artwork!”

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If you are an artist and would like to exhibit your work in an art gallery in the Pacific Northwest, you will get that opportunity annually as a member of Flootie. Sign up free or upgrade and get 90 days free when you use Code: AMR100.

If you are not an artist and would like to join Flootie as a collector or as a fan here and browse the art and follow any of the great artists you choose by using the “Favorite” feature and more. Click on each image below to view the artist’s portfolio.

Desaturated Flames, Dean Higgins

Desaturated Flames, Dean Huggins

At Pacific Flyway Gallery Summer of Flootie you’ll have the opportunity to see and purchase work by artists such as John Thamm:

6 AM ACROSS WATER AVENUE 92713 9/27/13

6 AM ACROSS WATER AVENUE 92713 9/27/13

John Thamm is a well-known and well-respected Spokane artist who is an accomplished portrait and landscape painter. We also recently featured some of his paintings in Found on Flootie: Urban Scenes and Cityscapes.  For John’s description of his painting titled 6 AM ACROSS WATER AVENUE 92713 9/27/13, he wrote, ” I captured this scene just at dawn this week. This is the view from my studio of the Spokane River. The trees and hillside that leads up to Kendell Yards change all day long with the light and in the Fall the River adds some atmospheric touches.”

ST JOE RIVER VALLEY, John F. Thamm

ST JOE RIVER VALLEY, John Thamm

For the months of June, July, August as part of the “Summer of Flootieevent about 15 Flootie artists exhibit 2-3 artworks. The Gallery will highlight Flootie Artists and will be doing a lot of promotional events and online promotions such as Facebook event invitations, Tweets, and blog features to drive traffic to Flootie artist portfolios. (Flootie makes nothing on any sales but the Gallery does).

Mountain Campfire, Stephen Lyman

A Mountain Campfire, Stephen Lyman

This is the first campfire in the Firelight series painted by Stephen Lyman. “I’ve never seen a really good painting of a campfire – I think I’ll paint one!” These were Stephen’s words as he began “A Mountain Campfire.” Never content to do the same thing over and over Stephen also explored candlelight, lantern light and even lightning.

 A Mountain Campfire is also available in a limited edition of 1500 offset lithographic prints, each signed by the artist Steve Lyman.
Sculpture by Richard Warrington

Sculpture by Richard Warrington

Richard Warrington is known for his public art large scale metal sculpture and smaller table top and pedestal works–displayed both outside and inside the Pacific Flyway Gallery.

Flootie Art Market event

Flootie Art Market event

Flootie outdoor Art Market with sculputre

Flootie outdoor Art Market with sculpture

Art Galleries are invited to create accounts on Flootie hereAn Art Gallery account allows you to create a public Gallery Profile, list works of art by a variety of artists, make contact with “fans” of your artists, and sell to whomever you wish however you wish. (Flootie.com takes nothing from your transactions).

Pacific Flyway Gallery provides art to Art Consultants for corporate art projects, works with Interior Designers, and offers original paintings, sculpture, prints, Giclee prints and posters as well as handmade artisan raku pottery, jewelry, bronze, and wood carvings.

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Made in Hungary: Ildikó Kalapács, Featured Flootie Artist of the Week

Made In Hungary, Ildiko K

Made In Hungary, Ildiko Kalapacs

 

Ildikó Kalapács is a Hungarian-American visual artist living in Washington state. Her richly layered works, such as her self-portrait, Made In Hungary, reflect her personal explorations of identity through the cultural diversity of her life experiences, and her interest in body language, gender roles, and the human condition.

Time, Ildiko Ka

Time, Ildiko Kalapacs

In addition to her paintings, Ildiko creates three-dimensional art– mostly ceramic works, with some mixed media and bronze pieces. 
Digital, Ildiko Kalapacs

Digital, Ildiko Kalapacs

Her public art project, The Bearing Public Sculpture Project, in Spokane, Washington, is a life-size bronze sculpture depicting a woman carrying a man in a basket balanced on her head. The man in the basket is holding a military rifle. The work is meant to be a thought-provoking metaphor for the strength of the human spirit under the weight of war. The sculpture has the partial funding of a grant from the Puffin Foundation, but more funding is still needed to complete the project.

View more of Ildiko’s paintings and sculpture in her Flootie portfolio here.
Watch a video interview of Ildikó Kalapács with Dean Cameron, host of Flootie TV, Episode 3:

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Video: Flootie TV 2015 An Art Oddity

Flootie TV’s new opening sequence for show #5 – 2015 AN ART ODDITY! Starring ‘Alpha Monkey’ Dean Cameron, and ‘trainee Alpha Monkeys’ Gavin Ford and Adam ‘Bucky’ Townsend. You could say they’re really monkeying around this time!

 

Artists use Promo code is AMR100 for 90 days free membership at Basic, Plus and Pro levels on Flootie. Register here.

Art Marketing Site Promotes Artists and Art Galleries in Unique Ways

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Art Marketing Site Promotes Artists and Art Galleries in Unique Ways by Dean Cameron

Having had a 30 year career in Marketing and owning an Online Art Gallery and Publishing business since 2002, it is obvious that “times are a changing”. While there is nothing inherently wrong with traditional methods such as Gallery Representation, Art Shows and such, they are rendered somewhat incomplete with today’s super connected world that we live in. Social Media Networking is paramount to the vast majority of up and coming artists and that is not just Facebook. Twitter, Pinterest, Google +, Stumble Upon, LinkedIn and now YouTube offer unique opportunities and diverse clientele to develop an artist’s brand and to stay connected to interested potential clients. So is Social Media the answer to a successful art career? I would say this. As Social Media came on like a storm so will the next best vehicle (we don’t know what it will be yet because some 12-year-old is inventing it in their mind right now) so we need to be as current as we can be.

One thing I have learned in 30 years of Marketing is that opportunities come from many directions. So our Marketing Plan should take advantage of that and cast a wide net. An Artist needs to have a complete tool box in which to develop their market and build their art creating business. We have developed that Tool Box. www.flootie.com creates a menu of items an artist can choose from in order to best suit their plans. Most “Art for Sale” Internet Sites are what we call “Post it and Forget it” type sites. You post your book of work online and hope that someone comes along and makes a purchase. www.flootie.com is not that type of Internet Marketing Site. We offer the following features for artists to be proactive in their efforts to sell their works and create their brand.

  • Flootie offers a free listing in our International Artists Directory (see Registration link for Artists and follow prompts).
  • Flootie offers a free listing in our International Art Gallery Directory. Our site works well for Artists and their Gallery partners to work together to market an artist’s brand (see Registration link for Artists and follow prompts).
  • Flootie offers very affordable subscription levels and does not charge upload fees or commissions on sales.
  • Flootie offers one on one support to answer marketing questions
  • Flootie offers all major Social Media links for sharing directly from your art listing. You can share to your network and anyone else can share your works with their networks in an easy efficient method.
  • Flootie offers a direct email invitation tool to share your activity on Flootie.
  • Flootie offers a method to automatically share your latest posts with any fan who selects you as a favorite artist in a “once per week” email notification.
  • Flootie offers an option to embed your Google Calendar to your page to keep people informed of your shows and exhibitions.
  • Flootie offers an option to include a video on your page to bring life to your relationships with potential clients.
  • Flootie charges no commissions for sales so you can drive potential clients to your website, or any other location you wish to generate traffic to. We are not competition. We are your marketing supercharger.
  • Flootie offers a blog for subscriber artists to post their latest stories, reflections and insights.
  • Flootie owns and operates our own TV Studio and produces Flootie TV now being shown in 7 states on 8 Public TV Stations with that number growing fast. Flootie TV incorporates a “general public” approach to the arts with some comedic shorts as well as serious artist interviews. Think of it as “The Tonight Show” for the arts.
  • Flootie is a socially conscious company and has an ongoing program called “Artists Forever” that awards art supplies grants to grade school art classes to empower teachers to supplement their meager art budgets in the school systems and develop the next generation of creatives.

This is by no means the end of this list. Flootie is well underway with even more creative tools for artists to connect with art lovers. Our mission is to make the term “Starving Artist” obsolete. We would look forward to seeing you as a fan, an artist or an art related business. We are a grass-roots and privately owned entity with the sole intention to bring the artists and art lovers together in an intentional way.

About Dean Cameron

Dean Cameron has a 30 year career in Sales and Marketing in numerous industries resulting in relationships with many Fortune 500 Companies. Dean is an Art Collector and owner of American Fine Art Company and Flootie.com (subsidiaries of Highlander Enterprises LLC) and resides with his family in Spokane Valley, WA.

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