I received a spam email asking if I would like a FREE listing in an artist dictionary. It’s spam because I never opted into their mailing list. Spamming is illegal. Another artist I know received the email offer as well and forwarded it to me to ask me what I knew about it.
“I’ll find out where they distribute the publication,” I replied. Knowing that would be the most telling aspect of this project.
I found their email addresses on their website and sent an email asking these questions:
I’d like to learn more about your dictionary, how it is distributed and where. Is it sold to libraries?
Is volume one available in bookstores? Or will it be? What stores? What is the retail price?
I represent several artists and more than one has received your offer via email.
Transmedia Artist Marketing
This is the reply I received:
The Dictionary is a book where you are offered to appear for free.
I don’t know why you are asking all these questions and I don’t know why we should anser them.
You want to be in it? Just send the application.
All the best
Lots of red flags, IMO. Typos happen. Overall does this sound like a person who understands the complexity of dealing with art world professionals? Someone you would want representing your work in their book to galleries and art dealers, or even libraries? Note: She asked why they should answer my questions.
So I replied:
That is an amazing answer. If you are proud of your publication you will want others to talk about it. I write blog articles and review books.
I have been asked by artists what I know about this opportunity. If you refuse to be even the least bit transparent or forthcoming with
important criteria for participation, I will pass this on to those who seek my opinion–which happens to be over one thousand artist and art professionals via my blog, website as well as my LinkedIN group which has over 450 members alone.
I think this is unbelievable! We offer something to you for free and instead of appreciating it you are threatening us???? Thanks a lot!
“threatening!?” (Note: If someone told me that they could present details of my project to 1K artists, I’d would be eager to share the details).
You spammed me with your original dictionary offer since I never opted-in to your mailing list. Spamming is illegal. I want nothing to do with your dictionary project.
Dear Artist, if you do not understand why these sorts of free offers are to be avoided, then please leave a comment. Your career, your brand is you and who you associate with.